2 years before
Create awareness
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smiling students
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In this section
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Make sure you're seen by the right applicants at the right time with our unrivalled access.

Promote events for free

Put your open days and events on our website for millions of young people and their influencers to discover when exploring their university options.

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Pullout Stat

Pullout Stat
92% of students say they attended or planned to attend an open day last year

Sponsored social content 

Use our platforms to share your knowledge on student life and higher education directly with students.

By putting your brand alongside ours, you tap into our trusted position while providing the information, advice and guidance applicants seek.

Strategically choose your timing so you can give advice when it’s most valuable.

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Image(s) and video(s)
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man on phone

Awareness and consideration campaigns

We create brand awareness for those who are still considering options and retarget those who’ve already shown an interest.

Plus, we track activity and engagement right through to applications and acceptances - no other organisation does this.

From email, display and paid media through to more personalised touches like SMS and direct mail, we’ve got the collateral to get you ahead.

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What other universities are saying

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Our main spend with UCAS is on the PAD and REG emails. With UCAS you can track them all the way through to an application and enrolment.

Witness
University of Sunderland

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One client approached us for an awareness and conversion campaign focused on both open days and Clearing – through a multi-channel campaign strategy, we delivered a tracked 8% increase in applications in an extremely challenging period for the HE sector in 2020.

Witness
Senior Digital Marketing Manager, UCAS
The Impacts

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2.9
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better conversion than single-channel campaigns

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5.75
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%
average conversion to application for early 2021 campaigns

Data
10
days is the average amount of time young people keep direct mail in the home
Description
Put your open days and events on our website for millions of young people and their influencers to discover when exploring their university options